15 Years of Nextview: Huub & Michiel on growth, innovation, and the future

Nextview Consulting is celebrating a significant milestone: 15 years of delivering exceptional Salesforce solutions and building lasting client relationships. As we look towards the next 15 years, leaders Huub Waterval and Michiel van Vlimmeren share their inspiring visions for the future. They discuss the driving forces behind Nextview's success, the challenges they foresee, and the ambitious goals that will guide the company forward. This reflection highlights the company's commitment to innovation, client success, and fostering a thriving culture for its talented employees.

What excites you most about Nextview Consulting's future over the next 15 years?
 

Huub Waterval sees a fantastic opportunity to make a real difference for our clients while constantly innovating. He's energized by the amazing talent here at Nextview – passionate people united by a shared commitment to excellence. The possibilities for growth, both in what we offer and how we deliver it, are truly inspiring.

For Michiel van Vlimmeren, the future of Nextview is wide open with possibilities. "Nextview has a unique chance to become the top global Salesforce boutique partner," he believes. By fiercely protecting our culture of high engagement and always putting our customers first, Michiel sees the potential to be the partner of choice throughout our clients' digital journeys. This isn't just about getting bigger; it's about growing with purpose, guided by the values that make us special.

What are your hopes and dreams for Nextview Consulting in the years to come?
 

Huub's focus is on building a sustainable and thriving business. He aims to expand Nextview's reach across different industries and regions while staying true to our core strengths. "We want to be known for our insightful thinking, innovative solutions, and the positive impact we have on clients," he explains. It's about creating a lasting legacy – a company that offers rewarding careers and generates long-term value for everyone involved.

Michiel has bold yet grounded aspirations: "To be the most sought-after employer for top talent and the preferred partner in our markets." He dreams of Nextview being recognized as the top pure-play partner in Europe, driven by innovation, exceptional customer value, and a consistent track record of doing well while doing good. Balancing high performance with a positive social impact is central to his vision.

What do you hope will be the most memorable moments in our company’s future?
 

For Huub, these moments are about shared achievements and individual growth. "It's about witnessing colleagues rise to new challenges and accomplish their goals," he reflects. Beyond internal milestones, Huub values making a positive impact on our communities through pro bono work, volunteering, and other initiatives.

Michiel envisions memorable moments filled with celebrations of success. He imagines the joy of exceeding our growth targets by 2028, the shared pride of consistently being a "Great Place to Work," and the unity of celebrating milestones together with our employees and customers.

What challenges do you foresee, and what lessons from the past will guide us forward?
 

Huub recognizes the rapid pace of technological and business change as a key challenge, emphasizing the need to stay ahead of the curve. "Maintaining our strong company culture and values as we grow will be crucial," he states. Learning to navigate economic downturns or unexpected challenges with resilience and adaptability are lessons that will continue to serve us well.

Michiel believes that embracing change is essential. "If you want to stay ahead, act quickly," he advises. Building on the creativity and insights of our employees, maintaining a clear focus, and making deliberate choices about who we are and what we stand for are vital. Listening closely to our customers, understanding the underlying needs behind their requests, and preserving the unique culture of Nextview are valuable lessons he emphasizes.

Looking ahead, what do you think will be the most critical factors contributing to our continued success?
 

Huub sees similar priorities. "Our people, our clients, and our ability to innovate will determine our future," he explains. By attracting and developing the best talent, building strong client relationships, and staying at the forefront of industry trends, Nextview will continue to thrive.

“Culture, people, and customers,” Michiel declares, are the pillars of success. For him, our values define who we are and guide our actions. Growth, innovation, and a relentless customer-centric approach are intertwined. "Our portfolio must continue to drive innovation to keep us ahead of the game," he adds.

If you could imagine one defining moment for Nextview Consulting 15 years from now, what would it be?
 

For Huub, this moment is one of deep respect and recognition. "When our clients and peers see us as the go-to consulting firm for solving complex business challenges and driving transformative change, we will have truly arrived," he envisions.

Michiel imagines a defining moment where Nextview is globally recognized as the top pure-play partner, renowned for our innovation and exceptional customer value.

What advice would you like to share with us, our colleagues, as we shape the next 15 years together?
 

Huub’s counsel is clear: "Embrace change and be open to new ideas." Investing in our people and our culture, staying focused on our clients' needs, and never losing sight of our core values will be our guiding principles as we shape the next chapter of Nextview.

Michiel’s advice is simple yet profound: "Success is never guaranteed; it requires constant effort." He encourages a challenger mindset – towards each other, towards Nextview, towards Salesforce, and towards our customers – to prevent complacency. "Always look out for each other. Our people are our most valuable asset," he stresses.