Customer case
MEWS: Transforming Mews internal operations with scalable Salesforce solutions
Combined passion for technology and services formed Mews. Mews is a hospitality property management system provider of a new era. One of the hottest tech companies these days aims to transform the entire industry with cloud solutions that make hospitality more rewarding for everyone.
With the help of transformational technology, Mews assists to manage 360-degree operations - from finance, through housekeeping, reservations to all guest and company data - with an ease. Meet Mews, the “Salesforce for properties” since 2014.
As a company that praises technology in the hospitality industry, Mews has always known how worth it is investing into systems to manage operations. Since the very beginning, Mews has been trying multiple solutions to manage pre-sales, marketing and any customer-related processes. When you shift your focus from individual hotels to enterprises, your internal operations become more complex. Suddenly, you need to look for a unified sophisticated system. That is how the journey with Salesforce & Nextview started.
Needs that led to Salesforce:
- Team grew from 24 to 250 = pre-sales CRM used before was not feasible anymore
- Customer focus shifted from individual hotels to huge chains = larger & more sophisticated sales processes to manage
- Previous solutions were too fragmented and worked independently from each other
How did Nextview solve this?
The decision was made. Mews’ team knew that it was crucial to invest in a sustainable system. Eventually Salesforce won for its scalability, stronger long-term potential and ability to cover all of the internal needs.
“With Salesforce, we knew what we were getting into. We used it before. However, implementing it ourselves and not using it to its full potential, we learned, we needed to do it differently this time. Salesforce recommended 3 implementation partners. We chose Nextview, while since the start, it was super easy to communicate with the team. They seemed to understand our business right away, helping us to define what we need our Salesforce to look like for our needs.”
- Dmytro Kryvenko - Business Operations Executive at Mews
Mews was looking for a system that would support the rapid growth of the sales team and a client base. A system that would be versatile with ability to be easily adapted and adjusted in the growing stage. In addition to that Mews team was looking for a custom relationship structure that exists in the hospitality business where each property could have multiple parents: e.g. the owner company, management company, brand or soft brand provider with each of them requiring an additional agreement to have an access to the end property. Nextview & Mews teams have been working on the implementation of a suitable solution for less than 2 months.
“There were only 2 people from Nextview and 2 stakeholders from Mews working on the project. This is one of the reasons why communication and overall delivery of the project was issue-free and achieved in less then 2 months. The Mews team put their trust completely in our hands and seemed to be happy with our results. The perfect customer, I would say!”
- Filip Furda - Salesforce Consultant at Nextview
To address the original requirements, further:
- No need to use the external tools for reporting + ability for custom reports
- Smooth connectivity - the team can track the blockers of implementation & more
- Thanks to the Group management feature - relationships between properties can be recorded better
About MEWS
- Industry: High Tech/Hospitality Management
- Region: Czechia, Netherlands, UK
- Salesforce product/s: Sales Cloud, Customer Platform 360
- Number of employees: 250
- Number of users: 100
- Implementation time: 2 months
“Thanks to Nextview & Salesforce, our sales & operations teams can finally track the entire customer journey in detail. We are very happy with Nextview and the best Proof of our satisfaction with Nextview is that their transparency-driven Customer portal inspired us to build this for users on the Salesforce Community Cloud as well. Those are some of the plans for the future and Overall, we are excited to count with Nextview for all the future plans.”
- Dmytro Kryvenko - Business Operations Executive at Mews